The advancement of automation tools with the help of AI in a digitally advanced, pandemic-stricken workspace.
They say that necessity is the mother of invention, and necessity only comes in grief-stricken times. Nothing is a necessity if you’ve always had comfortable access to it, right? Suddenly, millions of sales teams had to readjust their strategies. According to McKinsey, three out of every four buyers and sellers prefer to do business digitally in a post-COVID landscape. That’s huge.
This time last year, no industry expert or market analyst could have predicted the massive shift to digital that the world went through in 2020. It’s something that feels surreal, out of a storybook or a Micheal Bay movie. But it’s our new reality, and how we do business has changed tremendously. Digital platforms have become our tools of the trade. And social platforms have become our channels of communication.
It's been imperative to digitally transform our places of work and education to be able to operate effectively. Companies who are able to use technology well will chin-up, keep going and rethink their business models for the future will fast-track digital transformation. That’s exactly what this new LinkedIn automation tool aims to do.
Kudo is a lead-generation tool that plans and executes targeted networking using the LinkedIn social platform. This is done through a variety of artificial intelligence (AI) and machine learning tools that are developed to optimise human-like interactions.
After the coronavirus descended upon the human population and lockdown drove everyone into isolation, the main thing that took a hi was customer service and in-person sales. Lucky for us, however, the world is equipped with a highly-trained army of conversational AI bots ready to initiate and handle human conversation. Even as your sales team is out of service.
And it isn’t new. This technology has been at the helm of success for many big tech companies. At its 2020 GTC Conference, NVIDIA CEO Jensen Huang made a massive bet on conversational AI with the launch of its Jarvis framework, by bringing latency in conversational AI to as little as 3ms while providing the possibility for things like 3D, eye contact and lip-reading.
Thing is, AI will continue to see increased development as companies realize they simply don’t have the human bandwidth to meet their targets during a global pandemic. The more corporates and smaller businesses see the need for AI bots, the more training these bots will receive and the closer to a real human they’ll sound.
AI was a far-off dream in the world of tech a few years ago. Now it is one of the leading technologies in massive corporates from Microsoft to Facebook, and now it’s available to just about anyone through Kudo’s software. It’s a highly user-friendly tool that uses its AI process automation tech to help businesses target specific connections through LinkedIn. That doesn’t just include sales leads. The tool can be used to connect with just about any group of people, whether it’s an investor, the perfect candidate, the network you need for a social movement or even a buyer for your product.
Simple processes can easily be automated through systems like Kudo’s. If these were a person’s duties, they’d need to filter through hundreds of thousands of LinkedIn profiles, find the perfect connections, craft messages and keep a close eye on replies. Kudo allows users to set pre-written introduction and follow-up messages, select categories that fit your ideal connection and the level of interaction you’d like with these people.
More and more corporates are turning to this emerging technology practice called robotic process automation (RPA). Exactly like Kudo, these work to streamline enterprise operations and reduce costs. With an RPA, businesses can automate mundane rules-based business processes, enabling business users to devote more time to serving customers or other higher-value work.
We understand that planning and executing targeted networking and generating sales leads may seem like daunting tasks. The internet has made connecting with specific people around the world attainable, but the methods just aren’t practical yet. And who has the time anyway?
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