top of page
  • Writer's pictureMarcé Bester

Campaign page: Can you re-imagine life?


FNB Reimagine Campaign


Can you re-imagine life?


Probably. But it’s not like flipping a switch. Turning over a blank page, as the old adage goes, isn’t as easy as it sounds, to be honest.


But the human imagination is one powerful weapon. You could be sitting on your porch, waiting for load shedding to kick in, but in your mind, you’re already planning your future trip to Venice, soul searching on a Gondola. It’s not real. It’s just play-play.


Sometimes, with the help of a few specific people, tools and skills, that world imagined, becomes reality. You could reimagine a reawakening in life, a new beginning or an unplanned adventure. If you have the right tools to back up those dreams, there really isn’t much that can deny you the option, now is there?


Reimagine a life that redefines what's possible in the face of the impossible.


And just as every human deserves that dream of a life reimagined, FNB has gone and reimagined how we navigate life through digital tools. We are a financial services provider, but we dare to rethink how we do banking and how we do life.


We thrive in a world where people dare to reimagine the world we currently live in.


Welcome to the new NAV


Meet the new Marketplace


What a year this has been. No-one could have imagined the complete riot that this year has become, and it has hit communities right in the core: the small- to medium businesses. Moreso than ever before, every step is being considered and take, to re-start businesses, to help stimulate new growth and keep them running.


The marketplace is our response to these very real business needs. We know people are turning to online retail and services ever more in a post-COVID-19 world. Hre’s how we’re going to #ReimagineHelp.


Our Marketplace platform can now deliver the digitisation of a home service business in mere minutes after completing registration on the App. Here, thousands of potential customers will have access to the profile, increasing your chances of getting that contract. It’s a digital shop, built right into the FNB app.


In the world of an online marketplace, a business card does not exist. Neither does a shopfront. Which is why we’re offering these FNB marketplace vouchers worth R1,000 to boost any small business that catches your eye in-app. Every cent spent on the service of a smaller contractor, individual or small business, is a cent spent on a person, a skill or just hard-working individuals and their families.


It’s never been easier to help grow a South African business. #ReimagineHelp


Meet the new nav»Car


In South Africa, more so than many other places in the world, the journey is far more valuable than the destination. From our long stretches of grasslands to the beautiful subtropical south coast or the green forests in the garden route, South African roads don’t leave much to the imagination.


This is where nav»Car’s newest updates make it possible to browse, choose, buy and finance your next vehicle through its partners at Wesbank. To date, users already have access to both “WesBank vehicles offers” and “pre-selected finance” features. Today you will be able to view up to 16 brands and 33 vehicles deals all in-app. Users will even have the option to fast track directly to a Wesbank pre-approved finance offer, without ever leaving one app.


That’s… surprisingly easy.


Here at FNB, we continuously work with our users’ accessibility and life needs in mind. Reimagining the way we acquire the things we need to dream, live and thrive is at the core of the Navigate life platform. Dare to go places, experience our country and dream up new adventures with the new nav»Car and your travel companion tote bag.


Re-imagine road trips, reimagine the coast, reimagine life.


Meet the new nav»Home


When we say ‘home’, what comes to mind? Every person will have a different view of ‘home’, whether it’s a quaint home where you grew up, your current abode or a feeling you get in a specific town. What if we just were to… reimagine how ‘home’ makes you feel?


Let’s consider ‘home’ is the place you lay your head at night. Maybe 2020 has been especially challenging, and some people may need to rethink their capacity to afford the monthly payments and may end up selling their homes to protect themselves during this time. This can be done easily through FNB nav»Home’s ‘Quick sell’ tool, available t all FNB app users. On the flip side, those who have planned to take the next step with a growing family may see themselves still moving ahead to grow their dreams, in which case buying is also made seamless in-app.


Making a home is a subjective process, but we can still dream.


And although dreams drive humans to change, shift and move, we’re living in a world where movement and exposure are limited. For the health of our family and peers. Which is why we’re here to remind you to make sure you never leave your home without a mask.


If you’re really trying to leave your home. List to sell it with an FNB bank agent or privately -- whatever suits your needs. All through nav»Home in the FNB app. #ReimagineHome


Meet the new nav»Wellness


It’s not easy talking about wellness this year -- but it’s also become clear that it’s super important to check in on each other. Friends and family have been isolated and without support. Many have lost income and people in their lives.


Let’s normalise checking in on the people we love.


Nav»Wellness is developed to help track any health and fitness journey on the FNB App. Every user has access to a questionnaire that’ll show insights into their wellness score before setting goals to improve their score. Users can also order prescription medicine directly from your nearest Dis-Chem, and get notified when it is ready for collection, with no queues and no hassle.


That’s why we’re going to do our part to check in on our clients through our nav»Wellness feature built right into the FNB app. Head to the category, start up a mindfulness questionnaire to find out what you’re wellness score is at and light up this sensory treat.


Now more than ever, we need to focus on wellbeing. Let FNB help you with that. #ReimagineWellness #ReimagineLife


Meet the new nav»Money


On to the reason we’re all here: Money. Managing money in a struggling economy can be tougher than you’d expect. Support systems are few and far in between for many South Africans, so it’s important to recognise support and opportunities, especially when they’re extremely accessible.


FNB is here to help you with that. We can be, if not a support system, a


t least a helping hand in saving, tracing spend and planning for the future.


That’s why we’re all here, right?


As nav»Money grows, possibilities to help consumers grow. Set up a savings goal for that big wedding, installing a solar panel or a holiday to Durban with the fam. Consumers can choose a goal to save for and get a recommended personalised savings solution with the ability to track progress on savings. Users can also track their credit status and get insightful tips on how to manage and improve their credit score.


The least we can do is help you spend less and pour your cup of joe at home. While you’re at it, set a budget alert for groceries, cafes and treats, fuel and more using the smart budget tool on nav»Money to help keep you on track. #ReimagineBudgeting #ReimagineLife


6 views0 comments

Комментарии


bottom of page